Team:BCCS-Bristol/Human Practices

From 2010.igem.org

(Difference between revisions)

Latest revision as of 21:54, 27 October 2010

BCCS-Bristol
iGEM 2010

Human Practices

Our main achievement in this area has been to present our research in a new and accessible way. By using the novel approach of developing a publicity campaign for a hypothetical product based on our project, we have been able to design a leaflet to engage the public in our research.

Our overall approach to human practices has two strands:

Publicity Campaign: by framing our work as a prototype product we hope to encourage public interest by making synthetic biology research tangible whilst providing balanced and scientific information.

Public Engagement: We have participated in radio interviews and school visit to help explain our work to the wider public.

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 ==Human Practices==
-Combining the efforts of our wet lab and modelling sections, we've managed to create a fully funcitoning prototype for a soil nutrient indicator. We recognise a resopnsibility to consider the implications of what we've done: what we have created, how it could be used or misused and how people might react.
+Our main achievement in this area has been to present our research in a new and accessible way. By using the novel approach of developing a publicity campaign for a hypothetical product based on our project, we have been able to design a leaflet to engage the public in our research.
-We've done radio interviews and visited a school to present to get feedback on what we've achieved. Along with analysing the wealth of information that has been collected by iGEM teams on public perception, we've built up a picture of some of the issues involved with public information and perception.
+Our overall approach to human practices has two strands: <!--the development of this novel idea for presenting our research and our public engagement activities.-->
-Our novel response to this information is our method of presentation. By designed a marketing campaign - of which a product information leaflet has taken precedence - we aim to make synthetic biology accessible. We've produced a leaflet that addresses the concerns we've identified, to educate and inform by presenting our prototype as a functioning and marketable product. By presenting the potential uses for our research, we hope to engage people more than by using abstract descriptions of our research.
+[[Image:BCCS-Bristol-ClevedonVisit-10.jpg|left|250px]]
-From early on in next year's competition, there is scope for a wide collaboration - to produce many such leaflets or trade posters to advertise the motivations and applications of many iGEM projects. By making our research tangible and explaining how it might directly affect peoples' lives, we hope to engage the public in the debate and encourage them to be scientifically informed.
+*[https://2010.igem.org/Team:BCCS-Bristol/Human_Practices/Marketing_Campaign Publicity Campaign]: by framing our work as a prototype product we hope to encourage public interest by making synthetic biology research tangible whilst providing balanced and scientific information.
-Main page, discussion of what we intend to to
+*[https://2010.igem.org/Team:BCCS-Bristol/Human_Practices/Public_Engagement Public Engagement]: We have participated in radio interviews and school visit to help explain our work to the wider public.
-subpages:
+<!--subpages:
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