Team:TU Delft/Publicity/communication plan

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In the months September till December 2010, an educational program is scheduled. Educational tools prepared in September-October will be available in November - December and we anticipate media interest.  
In the months September till December 2010, an educational program is scheduled. Educational tools prepared in September-October will be available in November - December and we anticipate media interest.  
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Revision as of 12:46, 22 October 2010

Communication Plan

Summary

The aim of this plan is to gain benefit in terms of public image for synthetic biology and iGEM. This plan aims to optimise the iGEM communication activities for each of its target audiences.

The first months of the plan, focuses on raising awareness of the iGEM competition, particularly among the media and the TU Delft community.

In the months September till December 2010, an educational program is scheduled. Educational tools prepared in September-October will be available in November - December and we anticipate media interest.

Media Sponsors TU Communication Department Shell Visit Nanopodium Videohunt iGEM wiki Science Day for Teachers Game Biotech-room Science Day for Kids Interviews Night of the Nerds Rathenau Institute Workshop Image Map
Media | Sponsors | TU Communication Department | Shell Visit | Nanopodium Videohunt | iGEM wiki | Science Day for Teachers | Game | Biotech-room | Science Day for Kids | Interviews | Night of the Nerds | Rathenau Institute Workshop | Image Map

Objective

iGEM's main objectives are encapsulated in five messages that the we passes in our communication activities:

TU Delft awareness.png

Awareness

  • Generate positive media coverage of synthetic biology
  • Raise funds that can finance our project plans
  • Enhance the visibility and reputation of the iGEM competition and our team at the TU Delft University

TU Delft perception.png

Perception

  • Pursue the general perception and the perception of scientists about topics concerning synthetic biology

TU Delft education.png

Education

  • Informing the general public about synthetic biology

TU Delft collaboration.png

Colleboration

  • Exchange information with other iGEM teams in the competition
  • Recruit a new team for next year’s iGEM competition

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